Build A Winning Evp & Employer Brand For Talent Acquisition
 

Learn how to design, activate and embed a compelling EVP & Employer Brand that attracts, retains and inspires talent.
What you'll learn
Develop the skills and techniques needed to become an Employer Brand practitioner
Develop your business case to raise funding for your Employer Brand project
Research & Develop your own unique Employer Value Proposition
Create your own distinctive employer brand identity
Learn about the most important Recruitment Marketing media channels and activation strategies
Develop employee advocacy strategies
Learn how to measure your Employer Brand effectiveness and Return on Investment
Requirements
You will need a very basic understanding of what Employer Branding is and its principles.
Description
You don't need an agency or a big budget to build a successful Employer Brand. You just need the right tools-and a proven system.Whether you're starting from scratch, refreshing what you have, or just tired of theory-heavy advice, this practical course shows you how to create a compelling EVP and Employer Brand that attracts the right talent and drives real business results.No fluff. No filler. Just the step-by-step "how-to" you've been looking for.By the end of this course, you'll be able to:Create an EVP in 12 weeks and launch your Employer Brand in around 5 monthsSave up to 50% on typical project costs by learning how to manage it in-houseSecure project buy-in and funding with confidenceAvoid common pitfalls and wasted effortApply our Competitive Edge™ Employer Brand Success SystemBuild career-enhancing skills you'll use time and againWhat's included:5 hours of expert-led video content20 ready-to-use templates, tools and resourcesScoping Blueprint™ to define your strategy7 specialist "How to" guides7 quizzes to test and reinforce your learningCase study interviews with real-world insightsInstant lifetime access to all materialsWho this course is for:HR and Talent Acquisition professionalsEmployer Brand, People & Culture or Recruitment Marketing leadsCommunications and Marketing teams supporting people and growth strategiesAnyone ready to lead a confident, credible and effective Employer Brand projectIf you're ready to cut through the confusion and deliver a standout EVP and Employer Brand-with clarity, confidence and lasting impact-this is your course.Start your journey today and become the go-to expert in your organisation.
Who this course is for
HR and Talent Acquisition professionals
Employer Brand, People & Culture or Recruitment Marketing leads
Anyone ready to lead a confident, credible and effective Employer Brand project
Communications and Marketing teams supporting people and growth strategies
Homepage