Module 20: The Next Step In Your Digital Marketing Journey
Published 3/2026
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz, 2 Ch
Language: English | Duration: 1h 4m | Size: 717.19 MB
Gain a clear idea on the possible digital marketing career/business options you have and what your next step should be.
What you'll learn
Further Training Option to specialise in an area of Digital Marketing
What it means to work as a Freelancer, Contractor, Employee in Digital Marketing
Running your own Digital Marketing Agency
How to get a job in Digital Marketing... From Application to Success!
How to Digitally Market your own Business
Gaining Digital Marketing Experience and Mentorship
What should be in your Portfolio
Why NOT all Customers/Clients are the same
Requirements
Having done Modules 1 to 19 of the Kaz Laljee Digital Marketing Programme
Looking to use Digital Marketing to Generate Leads or have a Career
A Passion for Marketing
Description
Welcome to Module 20. This course is part of a complete 20-module Real Digital Marketing training programme. Each module can be taken individually, but this final module is designed to bring everything together as the final piece of the programme. Often described as the pièce de résistance, this module builds on everything you have learned so far and is most valuable when taken after completing the previous modules in the series.
In this module, we focus on the next step in your digital marketing journey. Having worked through the previous modules, you now have a strong foundation in digital marketing, and this final module is designed to help you turn that knowledge into real-world action.
We begin by building on the options introduced in the previous module, this time exploring them in greater detail. Whether you are considering further specialised training, becoming a freelancer or contractor, working as an employee, starting your own digital marketing agency, or applying these skills within your own business, we guide you through what each of these paths looks like in practice.
A key part of this module is helping you understand which route may be most suitable for you. Through practical advice, insights, and real-world considerations, you will gain a clearer picture of the opportunities available and how to approach them.
We then focus on the process of securing a role within digital marketing. This includes guidance on creating an effective CV, structuring your application, and navigating the interview process. You will learn how to present your skills and experience in a way that stands out and increases your chances of success.
Another important element of this module is the creation of a professional portfolio. Regardless of the path you choose, a portfolio is essential for demonstrating your skills and showcasing your work. You will be provided with a practical template and guidance on how to build a portfolio that highlights your capabilities and achievements.
We also explore how to gain experience and the value of working with a mentor. These elements can play a significant role in accelerating your progress and helping you develop confidence in your abilities.
In addition, we discuss the importance of understanding that every client and business is different. You will gain insight into how to adapt your approach and apply your knowledge in a way that is tailored to each situation.
This module brings together everything you have learned throughout the programme, giving you the opportunity to apply your knowledge, organise your work, and prepare for your next step.
By the end of this module, you will have a clear understanding of your options, a structured plan for moving forward, and the tools you need to begin applying digital marketing in a professional and practical way.
Who this course is for
Those wanting to Start a Career in Digital Marketing
Do you want to get enquiries/leads for your own business?
Those wanting to Advance their Career in Digital Marketing
Module 20: The Next Step In Your Digital Marketing Journey
