If your real estate business isn’t showing up in all the areas you serve, the problem might be your
Google Business Profile service area for realtors. Many agents overlook this simple but crucial feature, limiting their visibility to just one location—even if they work across multiple cities or neighborhoods. When potential clients search for “real estate agent near me,” Google relies on your service area settings to decide if you appear. If it’s outdated or missing, you're missing opportunities. Setting it up takes just minutes but can drive long-term results in local search rankings. Don’t let Google guess your market—take control and make sure your profile reflects where you really work.